How To Finally Reach & Maintain Your Ideal, Healthiest Body Weight

By John O. Wylie, CHt., MNLP.

Losing Weight is Hard – But Diets Are Not The Answer

Weight Loss is the most common reason people come to see me for hypnotherapy. Most people have a pretty good idea of the perils of being overweight. It’s common knowledge that being overweight is linked to many serious health risks (diabetes, cardiovascular disease, cancer, and more.) Being overweight can significantly shorten your lifespan, lowers self-esteem, and negatively impacts your quality of life in countless other ways.

Despite the risks of being too heavy, many people find maintaining a healthy body weight to be very difficult. And as if reducing weight were not hard enough, well known studies have found that 95% of people who lose weight on a diet end up gaining all the weight back (reference: Journal of Consulting & Clinical Psychology). Studies like this one are confirmed by the past experiences of the clients who have come to Boise Hypnosis to work with me for weight reduction.

New clients often tell me how they have struggled through various “diets” to lose weight and keep it off. Some of them tell me how they have even successfully lost weight, sometimes a lot of it, only to put that weight back on and even more over time. This very common scenario of losing weight and then, over time, gaining it back is commonly referred to as the “yo-yo” effect.

“Diets” Deal Only With The Body – The MIND Controls The Body

The answer to the “yo-yo” effect rests on the simple fact that diets only affect the BODY. And, especially when it comes to changing behavior, it is the MIND (specifically, the subconscious mind) that controls the body. Therefore, it makes sense that for real and lasting changes in any behavior, including the behaviors related to eating and exercise habits and body weight, the mind must be dealt with first. Now that you understand what causes the “yo-yo” effect and you’ve realized that you have to change the (subconscious) mind before you can change the body, it’s time to talk about the very best way to do that. If you are ready to shed those pounds for life, nothing… and I mean nothing beats the right kind of hypnosis.

What Is Hypnosis Anyway?

Thanks to Hollywood, stage hypnosis shows, and other media the word “Hypnosis” is often associated in many people’s minds with mystery and magic. But the truth is hypnosis is a totally natural function of the human mind and actually a daily occurrence for virtually everyone. Hypnosis can simply be described as a state of focused attention on one train of thought where you ignore all the (momentarily) unimportant distractions that normally surround you. So, if you have ever been absorbed in an interesting tv show or movie, if you have ever been engrossed in a good book or fascinating article (like this one), or even just been lost in a daydream… you have been in a natural state of hypnosis. However, the intention of this article is not to teach you all about hypnosis. You will gain a much more detailed understanding of hypnosis in my book, “The Ultimate Guide To Hypnosis: What You Need To Know To Get The Change You Want” available from When hypnosis is used to help people make positive changes in their life (as opposed to entertainment) it is called “Hypnotherapy”.

Hypnotherapy is the key to lasting success

Clinical studies have confirmed that the right kind of hypnosis with a well-trained hypnotherapist, skilled in weight reduction, can be up to 30X more effective than ‘willpower’ alone. With the right hypnotherapist, hypnosis is the single most effective method to reach and maintain your ideal, healthiest body weight (see the studies referenced at the bottom of this article). The right kind of hypnotherapy works so well for permanent weight reduction because it deals with the cause(s) of the weight gain instead of just the symptom(s). In other words, it works to create positive changes within the mind first which lead to positive changes in the body. In most cases, the primary causes of overeating are ultimately emotional. People eat to comfort themselves, or because they are bored, or due to stress, or maybe because they want to celebrate or enjoy a reward. The list goes on and on. Since these emotional drives come from the subconscious mind, most people are not even consciously aware of them. They just know they have powerful urges compelling them to eat inappropriately or feel cravings for the wrong kinds of food, or they just can’t seem to lose the weight, or they lose weight but it creeps back on and they’re not sure why. What that means is, in order to reach an ideal, healthy body weight and maintain it for good, the subconscious emotional cause(es) that are driving the urge to overeat must be identified and resolved. The likely cause of your extra pounds originating in your subconscious mind is both good news and bad news.

The good news and the bad news

The good news is, making changes to the subconscious is exactly where hypnotherapy excels. When, together, we find and fix the subconscious emotional cause(s) that are motivating you to eat inappropriately, any diet will work far better for you. In fact, once you solve the subconscious emotional cause(s) of your overeating with the right kind of hypnotherapy, the symptom(s) of being overweight will naturally begin to self-correct. Many people begin to lose pounds and return to a healthy weight without ever feeling like they are “dieting”. The bad news is, until you find and fix the subconscious emotional cause(s) of your weight struggle, it is most likely that no “diet” will allow you to lose weight and keep it off for good. Remember, without first working with the mind, even if you succeed in losing weight for a while, there is a 95% chance you will likely gain it back and then some due to the “yo-yo” effect, just like most all traditional dieters do without the right kind of hypnosis. Achieving and maintaining a healthy weight doesn’t have to be frustrating, painful, or require massive amounts of willpower. It’s a problem that we solve very effectively with the kind of hypnotherapy we do at Boise Hypnosis.

Right now is the time to take action

Let us help you shed the pounds and keep them off for good. Call Boise Hypnosis at (208) 440-3306 and ask for a free and confidential phone consultation or ask about being accepted as a new weight reduction client.

Studies supporting the effectiveness of hypnotherapy for weight reduction:

Hypnosis is Over 30 Times as Effective for Weight Loss.

The effects of hypnosis on weight loss was investigated for 60 females who were at least 20% overweight. Treatment included hypnosis for ego-strengthening, decision making and motivation, ideomotor exploration in individual hypnosis, and group hypnosis with maintenance suggestions. Hypnosis was far more effective than a control group. At follow-up, the hypnosis group lost an average of 17 lbs while the control group lost an average of 0.5 lbs. Source: Cochrane, Gordon; Friesen, J. (1986). Hypnotherapy in weight loss treatment. Journal of Consulting and Clinical Psychology, 54, 489-492.

Hypnosis More Than Doubled Average Weight Loss.

Study of the effect of adding hypnosis to cognitive-behavioral treatments for weight reduction. Additional data was obtained from authors of two studies. Analyses indicated that the benefits of hypnosis increased substantially over time. Source: Kirsch, Irving (1996). Jou. of Consulting and Clinical Psych., 64 (3), 517-519.

Hypnosis Showed Significantly Lower Post-Treatment Weights.

Two studies compared overweight smoking and non-smoking adult women in an hypnosis-based, weight-loss program. Both achieved significant weight losses and decreases in Body Mass Index. Follow-up study replicated significant weight loss and declines in Body Mass Index. The hypnosis program yielded significantly lower post-treatment weights and a greater average number of pounds lost. Source: Johnson DL, Psychology Reprints. 1997 Jun;80(3 Pt 1):931-3.

Hypnotherapy group with stress reduction achieved significantly more weight loss than the other two treatments.

Randomized, controlled, parallel study of two forms of hypnotherapy (directed at stress reduction or energy intake reduction), vs dietary advice alone in 60 obese patients with obstructive sleep apnoea on nasal continuous positive airway pressure treatment. Source: J. Stradling, D. Roberts, A. Wilson and F. Lovelock, Churchill Hospital, Oxford, OX3 7LJ, UK

Hypnosis can more than double the effects of traditional weight loss approaches.

An analysis of five weight loss studies reported in the Journal of Consulting and Clinical Psychology in 1996 showed that the “weight loss reported in the five studies indicates that hypnosis can more than double the effects” of traditional weight loss approaches. Source: University of Connecticut, Journal of Consulting and Clinical Psychology in 1996 (Vol. 64, No. 3, pgs 517-519).

Weight loss is greater where hypnosis is utilized.

Research into cognitive-behavioral weight loss treatments established that weight loss is greater where hypnosis is utilized. It was also established that the benefits of hypnosis increase over time. Source: Journal of Consulting and Clinical Psychology (1996)

Hypnosis: Effective Way To Lose Weight.

A study of 60 females who were at least 20% overweight and not involved in other treatment showed hypnosis is an effective way to lose weight. Source: Journal of Consulting and Clinical Psychology (1986)